About
Customer success, built to scale.
Funnel Start is led by Tom Iannone. With 15 years of experience in B2B SaaS, Tom has designed and launched CS infrastructure at seven high-growth startups.
SaaS companies need two things to scale CS: the right system and someone to run it. We build the system, run it as long as you need, and hire the CSM who takes it over.

Tom Iannone
Fractional Head of CS, Funnel Start
Funnel Start is a Connecticut LLC working with companies across the US and Europe.
In practice
Selected work.
Built sales, CS and partnerships teams from scratch, with the systems and plans they run on.
Launched CS platforms with product usage data driving risk and expansion alerts.
Rebuilt onboarding to cut launch time and churn.
Served as first CS hire, setting up the CRM and process sales and CS share.
Platforms
Platform-agnostic. We recommend what fits your stack and budget, then configure it to run.
How it starts
Start with a 30-minute conversation.
If it’s a fit, you’ll receive a detailed proposal within 48 hours.
Book a 30-minute call